Industry Leaders' Perceptions, Predictions and Plans

By Lorayne Bryan, Real Estate Business Magazine, December 2006/January 2007

In the midst of all the posturing and speculation about the country's real estate market, there are countless homeowners and prospective homeowners who are directly impacted by the tiniest fluctuation in interest or employment rates and the subsequent effect this has on the supply-demand curve. Seemingly, overnight a seller's market becomes a buyer's market, and sellers are caught like deer in headlights, weighing their greed against their fear while an unseen force robs them of their equity.

Fortunately, seasoned real estate experts have survived and thrived for decades through various economic cycles. They discern patterns from columns of statistical data, chart the hits on their Web sites and interpret meaning, and have their fingers on the pulse of buyers and sellers. Demonstrating insight and experience, they understand their unique markets relative to the national trends and lead their agents and clients accordingly.